Joelle Smith
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Social Media Portfolio

Below are samples of my work for various brands on Instagram, Pinterest and Twitter.

The Pitt News | Twitter & Instagram
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As Social Media Editor, I posted a constant stream of stories to the paper's Twitter and Facebook accounts. Additionally, I brainstormed and executed several social media contests to promote the paper's special editions. Through contests and live-tweeting sessions, I helped raise paper's Twitter following by 7 percent from 13,000 to 14,000. I also designed and assisted with the production of the account's cover photo shown below. 
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​During the summer of 2014, I helped re-brand the paper's young Instagram account. Below are a few samples of my posts. 

Pittsburgh Magazine | Instagram & Pinterest
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During the same summer, I helped cover Pittsburgh Magazine's Best Restaurant event on Instagram -- as shown below. Additionally, I spearheaded and co-designed a Pinterest campaign highlighting the magazine’s colorful brand. The Pinterest page features pull quotes from previous issues of the magazine. 
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